Overview: The in-car navigation tracker provides in-depth information on the in-built navigation software and map content market as cars are transforming into connected, electrified, and autonomous cars. The growth of in-built navigation services is on the rise as location plays an integral role in the success of the above technological trends. This tracker is complementary to our Location Platform Effectiveness Scorecard as it offers in-depth analysis of the location platform players providing car navigational services and map data. This comprehensive study on the in-car navigation market covers car sales with in-built navigation automakers in Europe (Belgium, France, Germany, Italy, Netherlands, Norway, Poland, Spain, Sweden, and the UK.) The study helps in establishing the relationship between the mapping players like HERE, and TomTom by Brands by Models.

Insight

HERE Ranks #1 in Location Platform Effectiveness Index for 2024

Utilizing UniMap successfully, HERE led 8 out of 10 categories and 44 out of 83 sub-categories.